Love Her Madly



LondonEdge is known for a clash of counter-culture; from goth to punk to alternative to vintage and retro, we’ve got all subcultural fashion covered during our seasonal tradeshow.


That being said, a lot of our vintage and retro brands focus on that classic pin-up style, referencing the 1950’s. One brand breaking this mould is Love Her Madly – a made to measure couture brand, inspired by the 1960’s.


Each dress is handmade, here in the UK and has strong connections 60’s styling. Stripes and checkerboard pepper the primary colour palette, and wide collars, sleeveless styles and oversized buttons cement the 60’s vibe throughout. If you’re looking for a retro update with a difference, Love Her Madly will really stand out.

Diane and Betty Classic A-line Dresses
Diane - Classic A-line red dress, with white stripe and target buttons.
Love Her Madly - Cathy and Lola  styles
Black mod dress with white top and a red band over the bust. Fixed with one white flower button