Venue: Olympia, Hammersmith Road, London, W14
Dates: Sunday 1st - Tuesday 3rd February 2009
Opening Times: Sunday1st - 10am-6pm
Monday 2nd - 10am-6pm Tuesday3rd - 10am-4pm
Attendance fees: £5.00 including a free catalogue, free gifts & attendance to the shows for all three days. (Please note that a MAXIMUM of 2 visitors per business will be charged regardless of the number visiting. Additionally, children will not be charged). NB. These are trade exhibitions so, sorry, but members of the public will not be allowed entry to the show. A generous allocation of VIP passes are distributed each show which allow the holder free entry
Londonedge is the first, biggest and best show of its kind in the world. It caters to a group of some of the most exciting 'niches' in fashion, accessories and giftware. Collectively this results in an amazing presentation of merchandise unlike anything seen anywhere else in the world.
Broadly speaking this is an exhibition for the 'alternative clubwear markets' but within this broad description are many other categories. Each category has relevance and movemrnts within the show and include movements such as gothic, punk, cyber, techno, glam rock, heavy metal, rockabilly, industrial, underground, festival ethnic and biker. These are not just trends but are lifestyle choices and include almost everything required for everyday life such as fashion, footwear, jewellery, furniture, make-up, hair products, giftware, piercing, tattoos and so on.
Filling a gap in the UK market, London central was launched alongside the hugely successful Londonedge to cater to a more urban, streetwear but still youth culture market. In short, whilst Londonedge represents the 'dark side' Londoncentral covers the skate, hip hop, surf, hippy, street end of the youth market. Echoes of DJs, skate ramps, break & hip hop dancers, music festivals and surfboards pervade the air at Londonecentral and this all takes place on the ground floor at Olympia 2.
From the essential hoodies and t's to the ver baggy jeans and combats through to hats, footwear, scarves, jewellery and bags, the merchandise at Londoncentral happily fills the rails and shelves of 1,000's of youth clothing retailers around the world every season.
