Londonedge and Londoncentral are advertised all over the world. A significant budget is devoted to getting information out to relevant buyers across the globe. Advertising is placed in 19 trade and consumer magazines including DR, Das Tatoweir, Skin Two, Skin Deep, Fashion, Journal du Textile, Textil Mitteilungen, Textil Wirtschaft, Jeans & Sportswear, MWB, Bizarre, Textilia, Textil Zurnal, Pinker Moda, Notciero Textil, Habit, The Trader, Metal Hammer, Futura and Alternative Magazine. These are read in the following countries: UK, France, Germany, Italy, The Netherlands, Ireland, USA, Sweden, Norway, Denmark, Poland, Czech Republic, Russia, Spain, Austria and Switzerland. The high overseas attendance to the show must surely be as a result of this energetic advertising campaign.


Londonedge and Londoncentral publish an average of 3 press releases per month with excellent results. These press releases are distributed to trade and consumer magazines and newspapers around the world and each release generates approximately 4 printed pieces. Whether it be a news snippet, a product piece or a launch story, press at Londonedge and Londoncentral works hard on behalf of its exhibitors.
In addition to all of the above are extensive direct mail campaigns. At least 2 mailings per show are sent out to the database of 30,000 international buyers. Additionally a mailing of 1000 VIP cards are distributed to specially exhibitor nominated buyers on rotation. A VIP card will entitle the buy to free entry as well as a special VIP goody bag on arrival.



NEWS ISSUE 06 : pdf >
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NOVEMBER 2008
NEWS ISSUE 05 : pdf >
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MARCH 2008
NEWS ISSUE 04 : pdf >
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SEPTEMBER 2007
NEWS ISSUE 03 : pdf >
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OCTOBER 2006
NEWS ISSUE02 : pdf >
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APRIL 2006
NEWS ISSUE 01 : pdf >
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NOVEMBER 2005



